North America's Largest Video Distribution Platform

SendtoNews owns and operates North America's largest sports video distribution platform, supplying digital publishers with revenue, premium content and advanced video player technology. SendtoNews debuted its video distribution platform at the 2010 Winter Olympics and today distributes video for every major sports league and sporting event in North America including MLB, NFL, NBA, NHL, MLS, NASCAR, PGA Tour and 70 other content creators to over 1600 publishers including Gannett, Hearst, Post Media, Tribune, McClatchy and thousands of other newspaper.coms, broadcast.coms, radio.coms and native digital sites. SendtoNews CEO and Chair is Matthew Watson, based in Victoria BC.

SendtoNews' video distribution platform ingests between 300 and 5000 videos a day, averaging over 650 million video views and 25 million unique viewers every month and is consistently ranked in the top 3 in the Comscore sports video category above sports behemoths like ESPN, NBC and Yahoo. After deploying SendtoNews' platform and AI-powered Smart Match player technology on their site, publishers increase viewer engagement seeing 3.1x more impressions, 3.9x longer time on page, and up to 1100% digital revenue growth. SendtoNews is a key partner to publishers like Gannett, Tribune, McClatchy, USA Today, and thousands of other newspaper.coms, broadcast.coms, radio.coms and native digital sites.

SendtoNews' Three-Sided Digital Video Platform

SendtoNews provides publishers with an incomparable three-sided platform that combines content, technology, and monetization at no cost, giving publishers the opportunity to take advantage of a growing video advertising market without needing to invest any resources. It's hard to believe that publishers not only get SendtoNews' lightning-quick video player and premium sports videos for free, but they actually share in the money from the ad revenue generated by SendtoNews.

Every year SendtoNews generates millions of dollars for their publishing partners. SendtoNews monetizes SendtoNews videos by selling advertisements, creating a valuable incremental revenue stream for publishers and a brand safe option for advertisers. SendtoNews is the only company that offers monetized league official video content served on a proprietary video player all in one platform. In addition, SendtoNews' video platform has continually proven to increase engagement generating more impressions/views, longer time spent on page, more social shares, and more page views which in turn drives additional revenue for publishers.

Smart Match: AI-Powered Video Player Technology

To eliminate any missed revenue and create a resource-free method of incorporating video into the editorial process, SendtoNews developed Smart Match, an artificial intelligence powered video player. Publishers only need to use one embed code for their entire site and the SendtoNews Smart Match video player uses AI to instantly match it with the most contextually relevant video in a library of over 400,000 sports videos and include it with each published article.

With a single placement of the Smart Match player embed code, publishers can eliminate the need to license video rights, edit video content, license and manage video player technology, negotiate with advertisers, generate ad revenue or maintain an ad tech stack. In seconds, they can integrate contextually relevant sports video content into every single article to engage their audience and capture new revenue.

SendtoNews is empowering digital publishers to capitalize on the engagement and revenue benefits of video without requiring any investment of resources. SendtoNews' revolutionary Smart Match player and video distribution platform creates an unrivaled offering for publishers to thrive in the digital world.

For more information, visit SendtoNews, follow @sendtonews or call toll free 1.855.590.1991.