Work at Play is your marketing partner in this fast-paced digital world. We will extend your customer and brand experience online and deliver you measurable business results.
Marketing with today's tools
Marketing objectives have not changed - the tool set has changed.
Ten years ago, YouTube, Facebook, Twitter, LinkedIn, and SEO did not exist. In the next 10 years, smart phones, tablets, TV consoles, social commerce, and the Internet of Things will further shift consumer behavior and cultural norms.
We specialize in this tool set.
Marketing with a common language
We believe that effective marketing should connect your brand's core values to your customers' core values through a common cultural language and that digital technology plays a critical role in constructing that common language.
Deep understanding of your customers, their expectations, and their goals ensures that your language is aligned with theirs.
We are adept at user research and translating findings into customer-centred marketing solutions that get results.
Marketing with art and science
We believe that technology should not be separated from the creative process. To be successful in the digital world, technology must influence creative, and, more importantly, creative must influence technology.
At Work at Play, we build as we design, and we design as we build. We are equal parts art and science. Our artists and coders sit side-by-side and our work is award winning because we embrace the tension inherent in the creative process. And this is why Work at Play will never outsource.
Investing in R&D
To stay on top of the pace of change, we invest heavily in research and development. We are constantly developing new technologies to help our clients market effectively. We apply our research directly to our work.