Oh Behave, Baby! February Business Development Roundtable
Date: February 27, 2019 Time: 2:00pm to 3:30pm Topic: The Science Behind Getting To Know Your Customer
Behavioural economics studies the effects of psychological, cognitive, emotional, cultural and social factors on the economic decisions of individuals and institutions and how those decisions vary from those implied by classical theory. (Wikipedia)
As the products and solutions we sell aim to bring efficiency and increased performance to our customers, it is becoming increasingly important to understand the full landscape that our customers are operating within, especially if we are to help them with the changes required for successful implementation.
Join Melaina Vinski (Behavioural Insights Lead at PWC) and Andrew Dooner (Senior leader in PwC's global corporate strategy practice) as we explore how behavioural economics plays an increasingly important role in recommending and implementing organizational change.
Victoria, Vancouver Island, Industry Association, High Tech, Technology
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The Victoria Advanced Technology Council (VIATeC) is the conduit that connects people, knowledge and resources to grow a successful technology sector in Greater Victoria.
Since VIATeC's inception way back in 1989, the Greater Victoria tech sector has grown to over 800 known technology companies, employing more than 13,000 people and generating in excess of $1.95 billion in annual revenues with an economic impact of $2.65 billion. That's bigger than the revenues generated by the entire NHL and explains why the advanced technology is Greater Victoria's #1 private industry.
VIATeC is intended to be the first place that people contact for information or assistance related to advanced technology in Greater Victoria. VIATeC's membership, which currently stands at over 350 annually elects VIATeC's Board of Directors, which in turn provides guidance to the Executive Director.
Sector Information and Promotion
Serve as the definitive source of information on the local technology sector and the companies within it and be the driving force to promote the accomplishments of the Greater Victoria technology sector and the opportunities within it.
Raise awareness of the career opportunities available within local technology companies by targeting experienced workers and recent graduates while also promoting technology careers and innovation students.
Networking and Connections
Offer top quality networking and community building opportunities by connecting members through events and introductions along with topic specific information as requested.
Education and Mentoring
Provide timely, valuable information through seminars and connect interested members with experienced, volunteer mentors and advisors.
Members of VIATeC enjoy access to a diverse set of resources, services and events. To learn more about these services, click on the links. The list includes (but is not limited to):
Major Technology Related Events; awards, conferences expos