Did you know that thought leadership is one of the best ways of improving corporate credibility, enabling you to win more customers at higher prices?
With the power of the web, it's both easier and more valuable than ever to develop thought leadership. Plus, it's the secret sauce for succeeding with Search Engine Optimization, Social Engagement, Online Customer Acquisition and more.
We'll do a quick presentation covering:
The benefits of becoming a thought leader
Challenges & pitfalls of thought leadership
How thought leadership overlaps with (and differs from) content marketing
Setting a strategy to become known locally, nationally and/or globally
Leveraging your expertise to drive more revenue.
Following the presentation we'll jump into some discussion and brainstorming with the group at hand on how to achieve their own thought leadership goals.
Victoria, Vancouver Island, Industry Association, High Tech, Technology
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The Victoria Advanced Technology Council (VIATeC) is the conduit that connects people, knowledge and resources to grow a successful technology sector in Greater Victoria.
Since VIATeC's inception way back in 1989, the Greater Victoria tech sector has grown to over 800 known technology companies, employing more than 13,000 people and generating in excess of $1.95 billion in annual revenues with an economic impact of $2.65 billion. That's bigger than the revenues generated by the entire NHL and explains why the advanced technology is Greater Victoria's #1 private industry.
VIATeC is intended to be the first place that people contact for information or assistance related to advanced technology in Greater Victoria. VIATeC's membership, which currently stands at over 350 annually elects VIATeC's Board of Directors, which in turn provides guidance to the Executive Director.
Sector Information and Promotion
Serve as the definitive source of information on the local technology sector and the companies within it and be the driving force to promote the accomplishments of the Greater Victoria technology sector and the opportunities within it.
Raise awareness of the career opportunities available within local technology companies by targeting experienced workers and recent graduates while also promoting technology careers and innovation students.
Networking and Connections
Offer top quality networking and community building opportunities by connecting members through events and introductions along with topic specific information as requested.
Education and Mentoring
Provide timely, valuable information through seminars and connect interested members with experienced, volunteer mentors and advisors.
Members of VIATeC enjoy access to a diverse set of resources, services and events. To learn more about these services, click on the links. The list includes (but is not limited to):
Major Technology Related Events; awards, conferences expos