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Thinkific Announces Launch of New Online Learning Product To Enable Creators to Engage and Monetize Their Audiences
Monday, October 3, 2022Company Profile | Follow Company
Vancouver, BC, October 3, 2022--(T-Net)--Thinkific Labs Inc. (TSX: THNC)—developers of a platform that enables creators to create, market and sell online learning products, announced today the launch of Thinkific Communities , an all-new learning product to supercharge how creators engage with, monetize and retain their audience.
Thinkific Communities transform a traditional one-way learning experience into a collaborative exchange.
This new Thinkific product enables creators to own their community and foster relationships with their brand at the forefront. With learning communities, creators can drive engagement and generate sustainable income with diverse selling strategies including paid community memberships, bundles with courses, and upsells to exclusive, relevant content.
Aron Tremble, VP of Product, Thinkific
"We know that creators with active communities generate more income and offer more ways to learn than those without. Launching Thinkific Communities is a natural way to help our customers succeed. This is an experience that students will stay for and pay for, and it complements our existing suite of learning products," said Aron Tremble, VP of Product at Thinkific. "Communities are a powerful operating approach for the knowledge economy. We're thrilled to give our customers ways to build more successful and sustainable businesses," said Tremble.
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Latasha James, Founder, Online Business Launch Lab
"For knowledge economy creators like me, the strength of our businesses is inextricably linked to the communal learning spaces we build for our students. For me, Thinkific Communities means a more rounded and supportive space for each of my students. The collaborative environment allows students of all different learning styles to engage with and help each other, and is also a key revenue driver for my business." said Latasha James, Thinkific creator and Founder of Online Business Launch Lab.
Thinkific Communities addresses a new and untapped potential for online learning businesses. Unlike with other online communities, creators now have full ownership and control within a secure and familiar learning environment where their audience can connect and engage, all under their own brand. Furthermore, creators can directly monetize their audiences by selling or bundling community memberships. For Thinkific, this is another step to expand beyond online courses and thus its total addressable market.
About Thinkific
Thinkific (TSX:THNC) makes it simple for entrepreneurs and established businesses of any size to scale and generate revenue by teaching what they know. Our platform gives businesses everything they need to build, market, and sell online learning products like courses and communities, and to run their business seamlessly under their own brand, on their own site. Thinkific's 50,000 active creators earn hundreds of millions of dollars in direct course sales while teaching tens of millions of students. Thinkific is headquartered in Vancouver, Canada and has a distributed team.
*Thinkific partnered with survey panel provider, Centiment, to conduct a study of over 1,000 Americans 18+ to understand how they use communities online for learning and education. Centiment has completed the ESOMAR 28.
**Thinkific partnered with survey panel provider, Centiment, to conduct a study of over 2,285 individuals who have paid for an online course across the US and Canada to understand the benefits of learning communities in online education today. Centiment has completed the ESOMAR 28.
This news release includes forward-looking statements and forward-looking information within the meaning of applicable securities laws ("forward-looking statements"). Often, but not always, forward-looking information can be identified by the use of words such as "plans", "is expected", "expects", "scheduled", "intends", "contemplates", "anticipates", "believes", "proposes" or variations (including negative and grammatical variations) of such words and phrases, or state that certain actions, events or results "may", "could", "would", "might" or "will" be taken, occur or be achieved. Forward-looking statements in this news release include statements regarding the Company's plans related to Thinkific Payments and its features and the anticipated benefits of Thinkific Payments and its features for the Company's customers. Such statements and information are based on the current expectations of Thinkific's management, and are based on assumptions and subject to risks and uncertainties. [ MORE ] |
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