Today's News

Vancouver, BC, May 4, 2022--(T-Net)--BBTV Holdings Inc. (TSX: BBTV) (OTCQX: BBTVF), a leading creator monetization company, today announced a corporate update highlighting a revenue increase exceeding 40% year over year for each of the Company's Content Management, Direct Advertising and Mobile Gaming Apps divisions in Q1 2022.

BBTV's overall Plus Solutions revenue growth exceeded 60% year over year in Q1 2022.

As highlighted in one of the Company's prior releases, each of BBTV's Plus Solutions revenue streams, including Content Management, Direct Advertising Sales and Mobile Gaming Apps, are ahead of BBTV's guided 23% sustainable annual revenue growth rate for Plus Solutions.

The Company's Plus Solutions growth is driven in part by strong performance of its Content Management division, which saw the highest percentage of growth in Q1 2022.

BBTV says it expanded and deepened key relationships with its leading portfolio of new and existing Content Management clients throughout the last several quarters, including the NBA, Sony Pictures, Paramount Global (formerly ViacomCBS), Riot Games, CMF, and TEGNA among others.

Several of BBTV's long-standing Content Management clients have expanded beyond the offering to more integrated partnerships, such as the NBA Playmakers basketball culture network formed in 2016, and the Company's recent collaboration with Paramount on the launch of the Jackass Human Slingshot mobile gaming app.

The Company has maintained a strong retention rate of over 90% since inception for media company clients within its Content Management division, illustrating the strength of BBTV's solutions for some of the most recognized brands in the world.

The Company's full Financial Statements and MD&A for Q1 2022 will be released in the coming weeks.

Shahrzad Rafati, Chair and CEO, BBTV

"Over the past 17 years, BBTV has built a business that reaches and engages 600 million people around the globe, and our investment in Plus Solutions is a core part of our strategy to maximize high-margin revenue streams for our creators and for the business. The results of this investment are showing," commented Shahrzad Rafati, Chairperson and CEO, BBTV.

"While Content Management has been a key segment of the business for more than a decade, providing valuable solutions to some of the world's largest household media brands, this momentum showcases promising room for growth and expansion for a reliable re-occurring revenue stream for BBTV."

BBTV's Content Management solutions include comprehensive Rights Management and Channel Management. The Company's Rights Management solutions help media companies and independent content creators identify, claim, and manage fan uploaded copies of their content to monetize, collect data, or remove content. Through its Channel Management solutions, BBTV develops and executes content strategies and manages official video channels to help media companies grow highly engaged audiences.

About BBTV

BBTV is a global media and technology company headquartered in Vancouver, Canada. The Company's mission is to help content creators become more successful. With creators ranging from individuals to global media brands, BBTV provides comprehensive, end-to-end Solutions to increase viewership and drive revenue powered by its innovative technology, while allowing creators to focus on their core competency - content creation.

In December 2021, BBTV had the fourth most unique monthly viewers among digital platforms with more than 600 million globally, who consumed more than 35 billion minutes of video content [1]. (www.bbtv.com )

[1] Calculations and classifications made by BBTV based on data from Comscore's "Top 12 Countries = December 2021 comScore Video Metrix Media Trend - Multi-Platform - Top 100 Video Properties Report"; Top 12 countries represent ~50% of world's digital population.