Vancouver, BC, April 14, 2021--Alida (formerly Vision Critical), creator of the world's first CXM & Insights Platform, announced BIG In Digital, an Indonesian technology-driven digital marketing agency will join the Alida Partner Network to deliver elevated customer experience (CX) and insights to organisations in Asia.

Vancouver, BC, April 9, 2021--Alida (formerly Vision Critical), creator of the world's first Customer Experience Management (CXM) & Insights platform, announced it has been selected as a 2021 "Best Company Outlook" winner from Comparably, ranking #2 on the "Best 50" list of small/mid-sized companies. Additionally, Alida won two more awards for Best Marketing Team and Best Product and Design Team.

Vancouver, BC, March 10, 2021--Alida (formerly Vision Critical), creator of the world's first CXM & Insights Platform, announced EchoMR, a global market research firm, will join its Partner Network to deliver elevated customer experience (CX) and insights to organizations around the world.

Vancouver, BC, March 1, 2021--Alida (formerly Vision Critical), creator of the world's first CXM & Insights Platform, announced that Flipp, a North American leader in retail technology, has selected Alida to better understand its users, their shopping habits and to make strategic business decisions informed by direct customer insight.

Vancouver, BC, February 5, 2021--Alida (formerly Vision Critical), creator of the world's first Customer Experience Management (CXM) & Insights Platform, announced it has won a 2020 APPEALIE Overall SaaS Award. The APPEALIE is awarded annually to Software as a Service (SaaS) apps that demonstrate excellence through innovation and dedication to constant improvement.

Vancouver, BC, February 3, 2021--Alida (formerly Vision Critical), creator of the world's first CXM & Insights Platform, announced the appointment of Joe Finneran as Vice President of Engineering. Finneran's extensive global experience leading product development teams in the technology sector will support Alida in building revolutionary products in the Customer Experience Management (CXM) market.

Vancouver, BC, January 27, 2021--Alida (formerly Vision Critical), creator of the world's first CXM (Customer Experience Management) & Insights Platform, delivered its Winter 2021 release, bringing to market new and enhanced products that were developed with direct feedback from their customers.

Vancouver, BC, January 21, 2021--Alida (formerly Vision Critical), creator of the world's first Customer Experience Management (CXM) and insights platform, announced the promotion of Hermina Khara to Senior Vice President of People and Culture.

Vancouver, BC, January 14, 2021--Alida (formerly Vision Critical), creator of the world's first CXM and insights platform, announced that Tennis Channel, the only 24-hour television-based multimedia destination dedicated to both the professional sport and tennis lifestyle, has chosen its Alida Sparq digital insights platform to uncover customers insights that unlock real-time feedback to build a greater viewing experience for their members.

Vancouver, BC, December 21, 2020--Alida (formerly Vision Critical), creator of the world's first Customer Experience Management (CXM) and insights platform, announced the promotion of Jason Baldree to Chief Customer Officer and the appointment of Tony Chung as Sr. Vice President of Professional Services and Customer Success.