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Allocadia Wins BIG at 2017 DMN Awards
Monday, April 17, 2017Company Profile | Follow Company
Vancouver, BC, April 17, 2017--(T-Net)--Allocadia announced that CEO Kristine Steuart and VP of Marketing Sam Melnick recently accepted two major awards on behalf of the company: Marketing Technology Company of the Year and Analytics Company Winner.
The awards were presented as part of an annual celebration of marketing and technology innovation hosted by DMN, an organization serving up news, events, and information for the marketing community.
Both awards recognize the company's Marketing Performance Management platform, and the success of its customers.
Allocadia's budgeting, planning and performance software was built "by marketers for marketers". Among its unique features are integrations with more than 33 other systems, including Netsuite, SAP, Marketo, Google AdWords, and Salesforce, and a predictive technology engine that offers pipeline forecasting and analyzing variations.
Multiple clients praised Allocadia for providing valuable global insights and for helping marketing teams drive alignment to overall corporate goals and make data-driven, strategic decisions that drive revenue.
Microsoft is working collaboratively with Allocadia to solve “the marketing ROI challenge.”
“We selected Allocadia based on its leadership in the Marketing Performance Management category and our confidence in working together to accomplish our goals,” a Microsoft representative said. “With Allocadia, we have visibility into the data required to measure marketing ROI, enhancing our ability to make the decisions necessary to maximize marketing's contribution to the organization.”
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Vancouver, BC (InfoTech)
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